Helping People Build Connection
Role
Product Designer
Timeline
July '25 - Current
Background
Under Facebook Social, I owned the "poke" feature on Facebook, bringing the legacy feature back to life in Sept 2025 with a refreshed look, accompanied with a global launch and big GTM moment.
Problem
As a legacy product, pokes became neglected by the company, yet organic growth was occurring, signaling pokes were valued by some cohorts.
Outcome
The team and I revamped the entire e2e experience, creating a refreshed dashboard, poke streaks, new entrypoints, notifications, and delightful animation.
